When you watch amateur videos, you’ll often notice some very awkward shots. Close-ups on people speaking are too close. In shots of two or three people, there’s not enough space or the camera is entirely too far away from them.
Framing is a tricky art that a lot of people don’t think twice about, but with a little bit of practice, you can create videos that are perfectly framed, making them look more professional and interesting to your audience.
Obey the Rule of Thirds
The most basic rule in framing is the rule of thirds. Imagine that your video screen (or viewfinder) is divided into three equal sections from top to bottom, and three equal sections from left to right. If you place your shot’s focal point at one of the four intersections of these sections, you’ll have pretty great framing almost every time. For example, if you’re filming a person talking to the camera, you can get a better shot by placing one of their eyes at the upper left or right of those four intersections.
In addition to the rule of thirds, you should also consider how much headroom you give people in your shots as you frame them. If you leave too much space above their head, the video will look awkward, like the person is too short to be in the frame. If you don’t give enough headroom, it’ll look like you’re chopping their head off with your framing.
Fortunately, if you follow the rule of thirds, you’ll take care of most problems, especially when you’re filming one or two people talking, or when you’re filming a product video. Keep in mind that you don’t want any shot to be so busy that the audience has to concentrate to figure out what they’re looking at, and you’ll be in great shape to frame your shots and create a beautiful video.