Blogs

Just like poor audio, poor lighting can drive viewers away long before your video has had a chance to finish playing. Unfortunately, a lot of organisations fail to consider the quality of their lighting. Because they often film their videos in offices, outside, and in...

When you watch amateur videos, you’ll often notice some very awkward shots. Close-ups on people speaking are too close. In shots of two or three people, there’s not enough space or the camera is entirely too far away from them.Framing is a tricky art that...

If you’re filming a video of two people talking, where will you have them stand in relation to each other and the camera? If your answer is to put them side-by-side and just start filming the conversation or interview, you’re not alone. Unfortunately, though, this...

All too often, people making videos for their organisations think that they have to cram a ton of information into a single video. Creating a video that’s too long can have a significantly negative impact on the success of your video. At the same time,...